A revolutionary approach to understand
consumer's choices,
by measuring
unconscious comsumers' responsesto advertising stimulus.
Using "MEYE", businesses have the ability to unlock consumers' insights and target them effectively,
unveiling whatis lurking in consumers' thoughts and choices!
Following the principles of Neuromarketing and the ethical use of AI, "MEYE" can become
the next trail blazer in the (digital) marketing field.
When applying Neuromarketing techniques in advertising, there are a handful of benefits:
MEYEcan reliably quantify what your customer does not tell you,
with integrated Machine Learning "ability", from the beggining of user's experience
and along with neuro perspective,
enables the advertisers to proceed to predictive behavior analysis.
As MEYEevolves, instantly produces a tailor-made experience for each user, that goes beyond the translation of physiological need into a simple state of deprivation and poitns to the important element of the promise of satisfaction.
- Discover needs, motivations and preferences of customers
- Better evaluation of the effectiveness of marketing and advertising strategies
- Gains a deeper understanding of the competition for consumer attention
- Provides valuable insights for the effective introduction of new and innovative products
- Transcends traditional methods such as surveys and focus groups, that failed to reveal to such an extent
- Uses methodologies from fields such as neuroscience and psychology and tools such as eye tracking and physiological measurements to engage the business and marketing world in real world cases
Claim your first reward!
